Salon marketing

Jan 24, 2024

25 Salon Websites Examples that WOW + Tips to Designing Your Own

Discover the top 25 salon website examples for inspiration and get expert tips on creating a stunning, user-friendly site for your salon.

top salon websites
top salon websites

Introduction

Creating a digital presence is no longer just an option for salon businesses; it’s a necessity. In a world where a swipe or a click can decide your next haircut or spa treatment, having a compelling website for your salon isn't just about staying current, it's about thriving. Your website is often the first impression potential clients have of your salon. It's where they'll peek into your world, explore your services, and decide whether to step through your door or keep scrolling.

But fear not! Designing a website that mirrors the style and elegance of your salon doesn’t have to be a daunting task. Whether you’re sprucing up an existing site or starting from scratch, this guide is all about the key ingredients that make a salon website not just good, but great. From user-friendly designs to the magic of SEO, we'll dive into the essentials that will help your salon stand out in the digital crowd. And who knows, by the end of this journey, you might just find yourself with a website that’s as fabulous as the services you offer!

25 Website Examples We Love

Let's take a visual stroll through some salon websites that are doing it right. It's one thing to talk about the essentials of a great salon website, but quite another to see these elements in action. In this section, we're showcasing 25 salon websites that have caught our eye and captured our hearts. These sites aren't just functional; they're a source of inspiration, showcasing creativity, style, and the art of welcoming clients before they even set foot in the salon.

Yello Salon
Located in Portland, Yello Salon stands out as the sunniest place in the city, a tagline that is more than just words; it's their mission. Born in the quarantine summer of 2020, Yello was created as a fun, bright, and colorful haven for both clients and employees. Their focus is not only on providing top-notch hair services, specializing in blonding, but also on creating an environment where stylists can thrive and live a great life. The website reflects this sunny, welcoming atmosphere, making it easy to book an appointment and get a sense of the salon's vibrant and friendly vibe.

THP Hair
THP Hair in Coogee, Australia, is a place where passion for hair, fashion, and customer service come together to create a unique and personal experience. With a focus on high-quality hair and beauty services, they offer a relaxed, professional, fun, and friendly beachside environment. The website gives an insight into their world where each client's visit is personalized. Their commitment to customer service is evident in the testimonials and the range of services they provide, from haircuts to color treatments, ensuring a glamorous transformation for every client.

Nook Stockholm
Nook Stockholm, nestled in the heart of Stockholm, offers a serene and stylish environment where creativity and hair artistry come together. Renowned for its commitment to sustainability and eco-friendly practices, Nook stands out with its minimalist Scandinavian design and a keen focus on organic haircare. The website mirrors this ethos with a clean, user-friendly interface that highlights their sustainable approach and showcases their wide range of services from haircuts to color treatments, all done using environmentally conscious products.

Linnaean
Linnaean in London's Embassy Gardens is a health, beauty, and lifestyle sanctuary that takes pampering to the next level. This venue combines a luxurious hair salon, a state-of-the-art spa, and a plant-based restaurant, creating a holistic experience for mind, body, and soul. The interior, inspired by Swedish botanist Carl Linnaeus, features a secret garden feel with floral pergolas and warm pastel hues. The website reflects this unique blend, offering a window into their diverse services ranging from expert hair care to indulgent spa treatments and gourmet, health-conscious dining.

Yukie Natori New York Salon & Spa
At the heart of Midtown Manhattan, Yukie Natori New York Salon & Spa offers a luxurious escape from the urban rush. With over 25 years of experience, Yukie Natori brings Japanese-style nail art and beauty treatments to NYC. This salon and spa stand out for their extensive range of services including sophisticated hair treatments, a variety of massage styles, innovative nail designs, and relaxing spa therapies. Their website beautifully showcases their expertise in beauty care, inviting clients to a world of elegance and refined services.

Palm Sunday Salon
Palm Sunday Salon, a trendy hair salon based in Toronto, offers a unique blend of high-quality hair care and a lively, creative atmosphere. The salon specializes in coloring, particularly in maintaining and enhancing blondes, evidenced by their dedicated Blonde Boutique section. Their website, clean and stylish, mirrors the salon's focus on top-notch services and customer satisfaction. The site also features a shop section, offering a range of haircare and skincare products, ensuring clients can maintain their salon-perfect look at home.

David Mallett Salon New York
David Mallett's Salon in New York, located at The Webster Soho, is the epitome of luxury hair care. This intimate 1,600-square-foot salon, the hairstylist's first outside Paris, offers a range of high-end services from haircuts to color treatments, all under the supervision of senior stylists and colorists from France. The salon's philosophy is to provide exclusive care tailored to each client's specific needs. The website reflects this upscale experience, showcasing their services and the unique expertise of David Mallett and his team.

Fox & Jane Salon Bowery
At Fox & Jane Salon in Bowery, NYC, passion for great hair is evident in every service they provide. Known as one of the premier hair salons in NYC, their team of professionals brings a unique blend of skill and creativity. The salon's website emphasizes their commitment to artistry and individual expression, showcasing the diverse talents of their stylists. With a focus on community, kindness, and pushing style boundaries, Fox & Jane Salon is a space where innovation meets haircare excellence.

Björn Axén
Björn Axén is a distinguished hair salon in Stockholm, renowned for its dedication to craftsmanship and customer-centric approach. With multiple locations across the city, they offer a comprehensive range of hair services, including cutting-edge styles and color treatments. Their team of experienced hairdressers stays up-to-date with the latest trends and techniques, ensuring a personalized and fulfilling salon experience for every client. Björn Axén's legacy, dating back to 1963, is highlighted by numerous international and national awards, making it a prestigious destination for hair care enthusiasts.

Noir Stockholm
Noir Stockholm, founded in 2007 by Creative Director Hans Nilsson and Co-owner Ellen Ericsson, stands out with its commitment to creativity and personalized service. Located in the heart of Stockholm, this salon offers a unique all-round experience, focusing on individual style and needs. The team's extensive experience in fashion and media business contributes to their ability to craft diverse and avant-garde styles. Noir Stockholm is also known for its exclusive product line, emphasizing high-quality ingredients and styling capabilities, making it a top choice for those seeking both innovation and sustainability in hair care.

Fabio Doti Salon
Located in the Financial District of New York City, Fabio Doti Salon is known for providing exceptional hairstyles and colors. The salon, led by world-renowned hairstylist Fabio Doti, offers a luxury salon experience with top-notch, internationally trained stylists and colorists. They cater to a diverse clientele, offering services for men and women with any hair type or style. The salon's commitment to quality and customer satisfaction is evident in their detailed consultations and personalized treatment approach. With a modern and intimate setting designed by Italian architect Matias Sagaria, Fabio Doti Salon is a popular choice for those seeking sophisticated style and top-tier service in Lower Manhattan.

Salon 64
Salon 64, located in London, stands out for its unique and versatile space, not just a hair salon but a social hub. It's a place where the lines between a café, workplace, and beauty spot blur, offering a unique experience for its clientele. Known for its luxurious and modern design, Salon 64 provides top-notch hair services while allowing clients to socialize and relax in an inviting and dynamic environment. The salon's concept revolutionizes the traditional salon experience, making it a go-to destination for those who seek premium hair care and a vibrant social scene.

Fringe Salon NY
Fringe Salon, with locations in New York's Lower East Side and Brooklyn, is renowned for specializing in balayage, curly hair, lived-in hairstyles, and vibrant color. Established in 2004, the salon emphasizes individual style, offering a complete experience with an exclusive lounge feel. The team of stylists at Fringe Salon is adept at working with various hair types and provides tailor-made treatments according to each client’s personal style and needs. The salon's stylish interior, combined with its creative and experienced stylists, makes it a sought-after destination for those seeking innovative and personalized hair care services.

Hair & Co BKLYN
Hair & Co BKLYN, a black-owned business, operates two thriving salons in Brooklyn's Prospect Heights and Clinton Hills. With over 20 years of experience in hairstyling, coloring, and cutting, the salon offers a friendly and welcoming environment for all. Their eclectic team of stylists is skilled in working with a variety of hair textures, making the salon inclusive and versatile. Hair & Co BKLYN specializes in unique hair color, cuts, and designs for every hair type, emphasizing personalized and individualized services to celebrate the unique qualities of each client’s hair.

Heyday Skincare
Heyday Skincare is not just a salon; it's a skincare haven. Specializing in personalized skincare treatments, Heyday aims to demystify the world of skincare and make it more accessible. Their expert estheticians offer tailored facials and skincare advice, ensuring every client's skin gets the attention it deserves. The salon stands out for its focus on education and empowerment, helping clients understand and love their skin better. With a warm and welcoming atmosphere, Heyday Skincare is a go-to place for those seeking professional, personalized skincare services.

Nine Zero One Salon
Nine Zero One Salon, located in West Hollywood, is a high-profile salon known for its celebrity clientele and trendsetting styles. Founded in 2009, the salon has become a hotspot for the latest in hair fashion. Specializing in everything from cuts and colors to styling and extensions, Nine Zero One is all about creating the perfect look for each individual. The salon's team of top stylists and colorists is renowned for their creative expertise and dedication to staying ahead of the curve in hair trends. It's a place where style meets substance, and every client is treated like a star.

Tiara Salon
Tiara Salon in Lake Forest, Illinois, offers a luxurious beauty experience with a range of services including hair, nails, face, and body treatments. With a focus on elegance and quality, Tiara Salon ensures each client feels like royalty. The salon's diverse offerings cater to a wide array of beauty needs, making it a one-stop destination for those seeking comprehensive beauty care. Their commitment to excellence is evident in the meticulous attention to detail and the personalized care provided to each client.

Avanti Salon
Avanti Salon on Newbury Street in Boston is celebrated for its exceptional hair services and distinguished team of stylists and color specialists. With over 40 years of legacy, the salon has earned a reputation for its high-quality services and innovative techniques in hairstyling. Avanti Salon prides itself on providing a blend of creative talent and personalized attention, ensuring each client leaves feeling refreshed and confident. The salon's vibrant and welcoming atmosphere, combined with its commitment to hair artistry, makes it a favored destination in Boston for sophisticated hair care.

Barrow Salon
Barrow Salon in San Francisco's Dogpatch neighborhood is a testament to the city's creative and eclectic spirit. Celebrated stylist Michelle Snyder's first solo salon venture, Barrow, offers a serene and stylish environment, where impeccably-trained stylists and colorists work their magic using high-quality products like Oribe and Wella Color lines. The salon's tranquil setting, combined with its skilled team, provides a luxurious hair care experience, making it a beloved spot for locals and visitors alike. Barrow Salon's commitment to excellence and its chic, inviting atmosphere make it a standout in San Francisco's vibrant salon scene.

Deseo Salon & BlowDry
Deseo Salon & BlowDry in Denver is a chic and stylish salon that offers a range of hair services. Known for their expertise in blowouts, cuts, and color treatments, Deseo Salon provides a luxurious experience in a modern and welcoming environment. Their team of skilled stylists focuses on creating personalized looks that reflect each client's individual style and personality. The salon's commitment to excellence and attention to detail ensures a high-quality service for every client, making it a popular destination for those seeking top-tier hair care in Denver.

The Upper Hand
The Upper Hand, with multiple locations in Houston, is an award-winning salon recognized for its exceptional hair services. Voted as one of Houston's Best Hair Salons and a five-time Elle Top 100 US Hair Salon, The Upper Hand specializes in balayage, hair extensions, Brazilian blowouts, and more. The salon's artistic team is dedicated to delivering beauty services that cater to each client's unique needs. Their passion for the industry and commitment to client satisfaction have made The Upper Hand a notable destination for those seeking personalized and high-quality hair care.

Beauty Studio Inc
Beauty Studio Inc specializes in providing mobile beauty services, perfect for events like weddings, parties, or even just a personal pampering session. Their team of experienced professionals offers a range of services including hair styling, makeup, and skincare. What sets them apart is their commitment to bringing beauty services right to the client's location, offering convenience and a personalized touch. The studio is known for its quality and reliability, making it a favored choice for those seeking professional beauty services in the comfort of their own space or chosen venue.

Blast Blow Dry Bar
Blast Blow Dry Bar, located in Austin, Texas, is a go-to destination for stunning blowouts and hair styling. Their services range from standard blowouts to more elaborate styles, including up-dos and braiding. They also offer color services and makeup applications, making it a one-stop shop for complete styling needs. The salon is known for using high-quality products and providing a unique, enjoyable experience. Their focus on blow dry and styling services exclusively allows them to excel in this area, offering clients a specialized and indulgent experience.

Tips for Designing Your Own Salon Website

Reflect Your Brand

When it comes to designing your salon's website, the first and foremost tip is to make sure it's a mirror image of your brand's personality. Think of your website as an online ambassador, representing your salon's ethos, style, and spirit. But how do you translate your unique brand into a website? Let's break it down:

  1. Color Scheme and Design Aesthetics: Your brand's color palette should be front and center on your website. If your salon exudes a calm, spa-like atmosphere, consider soft, serene colors. For a bold, edgy salon, vibrant colors and sleek designs might be the way to go. The key is consistency – your website should feel like walking into your salon.

  2. Logo and Brand Elements: Your logo isn't just a symbol; it's the face of your brand. Make sure it's prominently displayed and meshes well with the overall design of the site. Any other brand elements, like specific fonts or design motifs, should be consistently used across the site to create a cohesive look.

  3. Voice and Tone: The words on your website are just as important as the visuals. If your salon has a quirky and fun atmosphere, let that shine through in the website copy. More upscale and sophisticated? Keep the language elegant and refined. The way you communicate on your website sets the tone for what new clients can expect.

  4. Showcase Your Work: Use your website to show off what you do best. Include a gallery or portfolio of your work. This not only adds visual appeal but also gives potential clients a taste of your expertise and style.

  5. Tell Your Story: People love a good story, and every salon has one. Share yours on your website, whether it's the journey of how you started, the philosophy behind your work, or the passion that drives your team. This personal touch can make your site more relatable and engaging.

User Experience is Key

Creating a salon website that looks great is one thing, but making it user-friendly? That's where the magic really happens. A website with stellar user experience (UX) invites potential clients in and makes them want to stay. Here’s how to ensure your website is not just a pretty face, but a user-friendly hub:

  1. Easy Navigation: Ever been to a website where finding information is like a treasure hunt (without the fun part)? Don't be that website. Clear, intuitive navigation is crucial. Think about the most important information your clients seek – services, pricing, location, and contact details – and make these easily accessible.

  2. Speed Matters: In a world where patience is as thin as a hair strand, a slow-loading website is a no-no. Ensure your website loads quickly to keep potential clients from clicking away. Tools like Google PageSpeed Insights can help you check your site's speed.

  3. Mobile-Friendly Design: With more people browsing on their phones, a mobile-responsive design isn't just nice to have; it's essential. Your website should look and work seamlessly across all devices, ensuring a great experience whether on a desktop, tablet, or smartphone.

  4. Online Booking: Make the journey from browsing to booking as smooth as silk. Integrating an online booking system (discreetly featuring options like Noona, for instance) can enhance the user experience, making it easy for clients to schedule appointments at their convenience.

  5. Contact Information: Ever played hide-and-seek with a salon's contact info? Not fun. Make sure your contact details are visible, ideally on every page. Whether it’s a dedicated contact page or a footer with your info, accessibility is key.

  6. FAQs: Answering common questions upfront can save your clients time and reduce the number of inquiries you need to handle. A well-thought-out FAQ section can be a game-changer in enhancing user experience.

  7. Engaging Content: Keep visitors engaged with compelling content. This could be anything from your latest hairstyles, blog posts about hair care, or the story behind your salon's unique approach.

  8. Feedback Loop: Encourage and display reviews and testimonials. Let your satisfied clients do the talking and add credibility to your services.

Stunning Visuals

A picture is worth a thousand words, and nowhere is this truer than on your salon's website. High-quality, visually appealing images can captivate potential clients, giving them a glimpse into the world of style and beauty you offer. Here's how to make visuals work for you:

  • Quality Over Quantity: Choose high-resolution images that showcase your salon's atmosphere and services. Blurry or low-quality photos can be a major turn-off.

  • Showcase Your Work: Include a gallery of your best styles and treatments. This not only adds aesthetic appeal but also demonstrates your expertise.

  • Consistent Style: Ensure your images have a consistent look and feel that aligns with your brand. This cohesion adds to the overall aesthetic of your website.

  • Real Over Stock: Whenever possible, use real photos from your salon rather than stock images. This adds authenticity and gives clients a true taste of your salon's vibe.

Online Booking

Incorporating an online booking system into your salon's website is like giving your clients a magic wand for scheduling appointments – it's convenient, efficient, and oh-so-satisfying. Imagine the ease with which clients can book their next hair transformation or relaxing spa session, directly from your website, any time of the day!

This is where a tool like Noona comes into play. Picture this: a sleek, user-friendly booking widget seamlessly integrated into your website. Noona HQ not only offers this nifty feature but takes it up a notch with its intuitive interface and effortless integration. It's like having a friendly receptionist available 24/7, minus the coffee breaks!

Here’s why it’s a game-changer:

  • Convenience at Its Best: Clients can book appointments at their leisure, without the back-and-forth of calls or emails.

  • Reduced No-Shows: Automated reminders mean fewer missed appointments and more business for you.

  • Time-Saving: Spend less time managing bookings and more time creating stunning looks.

Adding Noona’s online booking widget to your website is a small step for your web design but a giant leap for your client experience. Get ready to make appointment booking a breeze!

Mobile Responsiveness

In a world where smartphones are like extra limbs, having a mobile-responsive salon website is non-negotiable. This ensures your site looks fabulous and functions flawlessly on any device, offering a seamless experience whether your clients are scrolling on their phones or clicking through on a desktop.

SEO

Optimizing your salon's website for search engines (SEO) is like giving it a VIP pass to the top of search results. It's all about increasing your site's visibility and allure to search engines, making it easier for potential clients to discover you. Here’s a snippet to get you started:

  1. Keywords: Infuse your site with relevant keywords. Think "top hair salon in [Your City]" or "organic hair treatments." These are the terms your clients are searching for.

  2. Local SEO: Salons are local gems, so make sure your website shines in local search results. Include location-based keywords, and definitely set up your salon on Google My Business.

  3. Quality Content: Keep your site fresh with engaging content. How about some blog posts on the latest hair trends or styling tips?

  4. Speedy Site: A website that loads quickly is a winner in the eyes of search engines and users alike.

  5. Mobile-Friendly: With the world in our pockets, a mobile-responsive website is essential for good SEO.

For a deeper dive into making your salon website a search engine superstar, check out our detailed guide on salon SEO at Noona HQ: Salon SEO Strategies. This article is your SEO toolkit to help you climb the search engine ladder with ease.

Social Proof

Incorporating social proof on your website, like glowing client testimonials and before-and-after photos, is like having a cheering squad for your salon's reputation. It builds trust and credibility, showing newcomers that they're in skilled hands. Display these golden reviews and transformations prominently to let your happy clients do the talking!

Conclusion

As we wrap up, remember that your salon's website is more than just a digital space – it's a reflection of your brand, an invitation to potential clients, and a platform to showcase your expertise. By infusing it with personality, ensuring user-friendliness, dazzling with visuals, simplifying booking with tools like Noona, optimizing for mobile and search engines, and leveraging social proof, you're setting the stage for online success.

But why stop there? Your Noona profile is another powerful tool in your digital arsenal. Think of it as an extension of your online presence, complementing your website and offering clients another avenue to discover and connect with you. Utilize Noona to its fullest potential to broaden your reach and strengthen your online footprint.

In the digital world, your salon's website and Noona profile are your allies, working in tandem to attract, engage, and retain clients. Embrace these tools, and watch your salon's digital presence flourish. Here's to making your salon not just a place people visit, but a brand they remember and love!

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Get more bookings with less scheduling

  • Point of sale

    Online appointments

    Appointment calendar

    SMS campaigns

    Unlimited client history

    Appointment reminders

    Custom fields

    Flexible giftcards

Talk to a human

Schedule a guided walkthrough of Noona HQ

Watch the Demo

Learn the how & why of Noona in 30 mins

Get more bookings with less scheduling

  • Point of sale

    Online appointments

    Appointment calendar

    SMS campaigns

    Unlimited client history

    Appointment reminders

    Custom fields

    Flexible giftcards

Talk to a human

Schedule a guided walkthrough of Noona HQ

Watch the Demo

Learn the how & why of Noona in 30 mins

Get more bookings with less scheduling

  • Point of sale

    Online appointments

    Appointment calendar

    SMS campaigns

    Unlimited client history

    Appointment reminders

    Custom fields

    Flexible giftcards